Establishing Meteomatics as the Leading Voice on Extreme Weather with a $22M Raise
The Value We Created
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20+
pieces of media coverage
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#1
target publication secured
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4
of 4 key industry sectors reached
As Seen In:
Switzerland-based Meteomatics built a strong European customer base that relied on its high-resolution weather data for critical business decisions and aimed to replicate that success in the U.S. Its $22M Series C sought to scale operations and accelerate U.S. expansion, but first the company needed to build brand visibility and educate the market on the precision and frequency gaps in forecasting it was uniquely positioned to solve.
We leveraged the funding announcement to introduce Meteomatics to the U.S. and highlight a critical gap: leading weather forecast technologies lack the granularity and frequency businesses need. We emphasized how a lack of access to real-time, accurate weather data limits decision-making and showcased how Meteomatics empowers companies to predict and prepare for extreme threats and everyday weather shifts.
Here’s How We Did It
We introduced a new wave of weather forecasting with Meteomatics at the helm.
We brought attention to gaps in current weather observation technologies that limit detection and forecasting of low-level airspace events—like fog, precipitation and storms. We showed how Meteomatics addresses this as the only company running an hourly U.S. weather model at 1 km resolution (US1k), detecting even the smallest meteorological phenomena to enable companies to make more informed business decisions.
We targeted Meteomatics’ key industries.
The energy, insurance, agriculture and aviation sectors are exponentially impacted by weather. We honed in on the niche challenges each of these key segments face and highlighted how Meteomatics technology would enable businesses to prepare accordingly before disaster strikes – keeping everything from infrastructures to revenue safe.
