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Data & Research Case Studies

Proprietary data is one of the most powerful PR assets a company can have. See how CVM turns research, surveys and reports into media coverage and sustained thought leadership.

Redefining First Insight as Retail’s Predictive Intelligence Platform
SaaS
First Insight logo First Insight

Redefining First Insight as Retail’s Predictive Intelligence Platform

CVM changed how the media describes First Insight, from survey provider to predictive customer intelligence platform. The campaign earned 148 placements in 18 months, including CNN, NBC News and Barron’s, and expanded coverage into CPG and Latin America.

From Niche Technology to Employer Necessity
Enterprise Software
Payroll Integrations logo Payroll Integrations

From Niche Technology to Employer Necessity

CVM took a payroll connectivity company solving a decades-old HR problem behind the scenes and positioned it as a leader in the employee financial wellness conversation.