At Channel V Media, we specialize in turning companies into unforgettable brands through strategic storytelling and custom multi-channel content plans. With a narrative-first approach, we create clarity in messaging and drive high-value behavior for B2B and consumer audiences.

Content Strategy

Content Services

Industry Expertise

B2B Technology Marketing Agency

Category: Blogging

PR Goals, Tactics, and Strategies: A Comprehensive Guide

Goals and tactics and strategies–oh my! In order for any public relations program to...
Read More
4 Steps to Brand Recovery: Regaining Consumer Loyalty after a Brand Crisis

I realized that the art of forgiving and forgetting in personal relationships is really...
Read More
Hanging out with Richard H. Levey, Direct magazine

Richard handles all of the editorial research for Direct magazine, Multichannel Merchant and PROMO....
Read More
Lessons from Channel V Media

This blog post was written by our former super-intern Will Henchy. If you got...
Read More

img:is([sizes="auto" i]){contain-intrinsic-size:3000px 1500px;}@media (min-resolution:192dpi){}.wp-element-button{cursor:pointer;}:root .has-very-light-gray-background-color{background-color:#eee;}:root .has-very-dark-gray-background-color{background-color:#313131;}:root .has-very-light-gray-color{color:#eee;}:root .has-very-dark-gray-color{color:#313131;}:root .has-vivid-green-cyan-to-vivid-cyan-blue-gradient-background{background:linear-gradient(135deg,#00d084,#0693e3);}:root .has-purple-crush-gradient-background{background:linear-gradient(135deg,#34e2e4,#4721fb 50%,#ab1dfe);}:root .has-hazy-dawn-gradient-background{background:linear-gradient(135deg,#faaca8,#dad0ec);}:root .has-subdued-olive-gradient-background{background:linear-gradient(135deg,#fafae1,#67a671);}:root .has-atomic-cream-gradient-background{background:linear-gradient(135deg,#fdd79a,#004a59);}:root .has-nightshade-gradient-background{background:linear-gradient(135deg,#330968,#31cdcf);}:root .has-midnight-gradient-background{background:linear-gradient(135deg,#020381,#2874fc);}.has-regular-font-size{font-size:1em;}.has-larger-font-size{font-size:2.625em;}.has-normal-font-size{font-size:var(--wp--preset--font-size--normal);}.has-huge-font-size{font-size:var(--wp--preset--font-size--huge);}.has-text-align-center{text-align:center;}.has-text-align-left{text-align:left;}.has-text-align-right{text-align:right;}#end-resizable-editor-section{display:none;}.aligncenter{clear:both;}.items-justified-left{justify-content:flex-start;}.items-justified-center{justify-content:center;}.items-justified-right{justify-content:flex-end;}.items-justified-space-between{justify-content:space-between;}.screen-reader-text{border:0;clip:rect(1px,1px,1px,1px);clip-path:inset(50%);height:1px;margin:-1px;overflow:hidden;padding:0;position:absolute;width:1px;word-wrap:normal !important;}.screen-reader-text:focus{background-color:#ddd;clip:auto !important;clip-path:none;color:#444;display:block;font-size:1em;height:auto;left:5px;line-height:normal;padding:15px 23px 14px;text-decoration:none;top:5px;width:auto;z-index:100000;}html :where(.has-border-color){border-style:solid;}html :where([style*=border-top-color]){border-top-style:solid;}html :where([style*=border-right-color]){border-right-style:solid;}html :where([style*=border-bottom-color]){border-bottom-style:solid;}html :where([style*=border-left-color]){border-left-style:solid;}html :where([style*=border-width]){border-style:solid;}html :where([style*=border-top-width]){border-top-style:solid;}html :where([style*=border-right-width]){border-right-style:solid;}html :where([style*=border-bottom-width]){border-bottom-style:solid;}html :where([style*=border-left-width]){border-left-style:solid;}html :where(img[class*=wp-image-]){height:auto;max-width:100%;}html :where(.is-position-sticky){--wp-admin--admin-bar--position-offset:var(--wp-admin--admin-bar--height,0px);}.wp-block-button__link{color:#fff;background-color:#32373c;border-radius:9999px;box-shadow:none;text-decoration:none;padding:calc(.667em + 2px) calc(1.333em + 2px);font-size:1.125em;}.wp-block-file__button{background:#32373c;color:#fff;text-decoration:none;}.site-branding{margin:0 auto 0 0;}.site-branding .site-title,.site-description{clip:rect(1px,1px,1px,1px);position:absolute;}div[id*='ajaxsearchlitesettings'].searchsettings .asl_option_inner label{font-size:0px !important;color:rgba(0,0,0,0);}div[id*='ajaxsearchlitesettings'].searchsettings .asl_option_inner label:after{font-size:11px !important;position:absolute;top:0;left:0;z-index:1;}div[id*='ajaxsearchliteres'].wpdreams_asl_results div.resdrg span.highlighted{font-weight:bold;color:#e467da;background-color:#000;}div[id*='ajaxsearchliteres'].wpdreams_asl_results .results img.asl_image{width:70px;height:70px;object-fit:cover;}.asl_m input[type=search]::placeholder{font-family:inherit !important;}.asl_m.nitro-lazy,.asl_m .probox.nitro-lazy{background-image:none !important;}.asl_m .probox .innericon.nitro-lazy{background-image:none !important;}div.asl_r.asl_w.vertical .results .item::after{display:block;position:absolute;bottom:0;content:"";height:1px;width:100%;background:#d8d8d8;}div.asl_r.asl_w.vertical .results .item.asl_last_item::after{display:none;}div[id*="ajaxsearchlite"].wpdreams_asl_container{margin:10px 0 0;}.blog--page div[id*="ajaxsearchlite"].wpdreams_asl_container{margin:10px 0 10px;}div.asl_r .results .item .asl_content h3,div.asl_r .results .item .asl_content h3 a{color:#3a357e;font-family:"harriet_displayregular",serif;font-size:24px;}div.asl_r .results .item .asl_content h3,div.asl_r .results .item .asl_content h3 a:hover{color:#3a357e;font-family:"harriet_displayregular",serif;font-size:24px;}div.asl_r .results .item .asl_content .asl_desc{font-size:16px;}div.asl_w .probox .proinput input::placeholder{color:#3a357e !important;font-family:"darwinalt_extralight",sans-serf;font-size:16px !important;}.asl_nores_header{color:#cc2a9a !important;}.results .asl_nores .asl_keyword{color:#666;font-size:14px;}div.asl_r .results .item .asl_image{height:100px !important;width:90% !important;}div.asl_w .probox .proinput input::placeholder{text-align:right;}#ajaxsearchlite1 .probox .proinput input:focus,div.asl_w .probox .proinput input:focus{background-color:#fff !important;}.is-small-text{font-size:.875em;}.is-regular-text{font-size:1em;}.is-large-text{font-size:2.25em;}.is-larger-text{font-size:3em;}.has-drop-cap:not(:focus):first-letter{float:left;font-size:8.4em;font-style:normal;font-weight:100;line-height:.68;margin:.05em .1em 0 0;text-transform:uppercase;}body.rtl .has-drop-cap:not(:focus):first-letter{float:none;margin-left:.1em;}p.has-drop-cap.has-background{overflow:hidden;}:root :where(p.has-background){padding:1.25em 2.375em;}:where(p.has-text-color:not(.has-link-color)) a{color:inherit;}h1.has-background,h2.has-background,h3.has-background,h4.has-background,h5.has-background,h6.has-background{padding:1.25em 2.375em;}h1.has-text-align-left[style*=writing-mode]:where([style*=vertical-lr]),h1.has-text-align-right[style*=writing-mode]:where([style*=vertical-rl]),h2.has-text-align-left[style*=writing-mode]:where([style*=vertical-lr]),h2.has-text-align-right[style*=writing-mode]:where([style*=vertical-rl]),h3.has-text-align-left[style*=writing-mode]:where([style*=vertical-lr]),h3.has-text-align-right[style*=writing-mode]:where([style*=vertical-rl]),h4.has-text-align-left[style*=writing-mode]:where([style*=vertical-lr]),h4.has-text-align-right[style*=writing-mode]:where([style*=vertical-rl]),h5.has-text-align-left[style*=writing-mode]:where([style*=vertical-lr]),h5.has-text-align-right[style*=writing-mode]:where([style*=vertical-rl]),h6.has-text-align-left[style*=writing-mode]:where([style*=vertical-lr]),h6.has-text-align-right[style*=writing-mode]:where([style*=vertical-rl]){rotate:180deg;}:root :where(.is-layout-flow) > :first-child{margin-block-start:0;}:root :where(.is-layout-flow) > :last-child{margin-block-end:0;}:root :where(.is-layout-flow) > *{margin-block-start:24px;margin-block-end:0;}:root :where(.is-layout-constrained) > :first-child{margin-block-start:0;}:root :where(.is-layout-constrained) > :last-child{margin-block-end:0;}:root :where(.is-layout-constrained) > *{margin-block-start:24px;margin-block-end:0;}:root :where(.is-layout-flex){gap:24px;}:root :where(.is-layout-grid){gap:24px;}body .is-layout-flex{display:flex;}.is-layout-flex{flex-wrap:wrap;align-items:center;}.is-layout-flex > :is(*,div){margin:0;}body .is-layout-grid{display:grid;}.is-layout-grid > :is(*,div){margin:0;}.has-black-color{color:var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color:var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color:var(--wp--preset--color--white) !important;}.has-pale-pink-color{color:var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color:var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color:var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color:var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color:var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color:var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color:var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color:var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color:var(--wp--preset--color--vivid-purple) !important;}.has-black-background-color{background-color:var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color:var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color:var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color:var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color:var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color:var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color:var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color:var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color:var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color:var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color:var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color:var(--wp--preset--color--vivid-purple) !important;}.has-black-border-color{border-color:var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color:var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color:var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color:var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color:var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color:var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color:var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color:var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color:var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color:var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color:var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color:var(--wp--preset--color--vivid-purple) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background:var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background:var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background:var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background:var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background:var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background:var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background:var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background:var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background:var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background:var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background:var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background:var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size:var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size:var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size:var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size:var(--wp--preset--font-size--x-large) !important;}.gm-style .place-card,.gm-style .default-card,.gm-style .directions-card{display:none !important;}main > section{background:whitesmoke;}.neo_whitesmoke{background:whitesmoke !important;}#client-logos{background:var(--neo-c-primary-dark);}svg#interactive-map{background-color:#484297;}footer.entry-footer{display:none;}#filetext1,#filetext2{width:230px !important;padding:0 !important;text-align:left !important;}.post-categories > li > a{background:var(--neo-c-primary);font-size:12px;padding:.25em .75em;width:auto;color:white;margin-bottom:.5em;}.post-download-button > a{background:var(--neo-c-accent);color:white;padding:.5em 1em;width:auto;margin-bottom:.5em;}#homepage-emerging-header-override h2.block-headline{font-size:31px !important;}.page-id-42996 h1.block-headline_alt{font-size:33px !important;}.position-list-flex li a:hover .position-name{opacity:1 !important;filter:none;}#block-block_5eed92c8f35134698418cb8bed1c16a4 h2.block-headline_alt{font-size:31px;margin-top:1em;}

Category: Blogging

PR Goals, Tactics, and Strategies: A Comprehensive Guide

4 Steps to Brand Recovery: Regaining Consumer Loyalty after a Brand Crisis

Hanging out with Richard H. Levey, Direct magazine

Lessons from Channel V Media