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Media Relations Case Studies

Media relations is the engine behind every CVM campaign. See how shift entire market narratives by curating and securing media coverage that shapes how audiences view our clients.

Launching Swiss Weather Tech Into America’s Seas and Skies
Enterprise Software
Meteomatics logo Meteomatics

Launching Swiss Weather Tech Into America’s Seas and Skies

CVM positioned Meteomatics—a Swiss weather technology company unknown in America—as a trusted partner to three of the most prominent U.S. federal agencies: NOAA, the U.S. Navy, and NASA.

Relaunching AI-Powered Checkout to the Retail World’s Biggest Stage
Enterprise Software
Diebold Nixdorf logo Diebold Nixdorf

Relaunching AI-Powered Checkout to the Retail World’s Biggest Stage

CVM repositioned Diebold Nixdorf’s previously launched AI-powered checkout technology to create widespread visibility and recognition as an industry-first AI anti-shrink solution. Along the way, we established a narrative that’s now echoed by major AI engines.

Building a Cybersecurity Authority from Scratch
Professional Services
Sherweb logo Sherweb

Building a Cybersecurity Authority from Scratch

CVM transformed Sherweb from a cloud distribution company with no cybersecurity media presence into a recognized voice in MSP cybersecurity, and establishing the original “Security Tech Stack” concept in the media.

Translating a Non-profit's Vision Into Global Fintech Impact
Nonprofit
Interledger Foundation logo Interledger Foundation

Translating a Non-profit's Vision Into Global Fintech Impact

CVM transformed the Interledger Foundation from a do-good nonprofit into a viable, industry-recognized payments protocol, bringing the organization into mainstream fintech conversations.

Defining the Tariff Dialogue
Enterprise Software
Cofactr logo Cofactr

Defining the Tariff Dialogue

CVM inserted Cofactr into the center of the national tariff debate, turning a relatively new supply chain software company into the go-to expert voice for manufacturers navigating real-time trade disruptions.

Expanding GFT’s U.S. Media Presence
Enterprise Software
GFT logo GFT

Expanding GFT’s U.S. Media Presence

CVM took GFT, a global digital transformation leader already trusted by JPMorgan and Blackstone but largely unknown in the U.S., and built its stateside presence from scratch.

From Niche Technology to Employer Necessity
Enterprise Software
Payroll Integrations logo Payroll Integrations

From Niche Technology to Employer Necessity

CVM took a payroll connectivity company solving a decades-old HR problem behind the scenes and positioned it as a leader in the employee financial wellness conversation.

Launching a Personal Finance Brand
Marketplace/Platform
MyWorth logo MyWorth

Launching a Personal Finance Brand

CVM launched Penn Mutual's first-ever personal finance brand dedicated to women, transforming myWorth CEO Ande Frazier into a nationally recognized personal finance expert.

Bringing Social Responsibility into the Limelight
Consumer
Pernod Ricard logo Pernod Ricard

Bringing Social Responsibility into the Limelight

CVM brought Responsib'All Day to the global stage, turning a decade-long CSR initiative uniting 19,000 employees across 70 countries in one day of volunteering into the world’s largest single-day effort.

Developer Tool to C-Suite Growth Weapon
SaaS
Bitrise logo Bitrise

Developer Tool to C-Suite Growth Weapon

CVM took Bitrise from a mobile DevOps platform recognized primarily by developers to a stronger cross-industry presence, elevating its visibility among business leaders and cementing its leadership in the mobile landscape.

Standing Out in a Saturated Market
SaaS
Slingshot logo Slingshot

Standing Out in a Saturated Market

CVM helped introduce Slingshot’s new platform into a crowded digital workplace market by redefining the category, emphasizing the role of data in everyday work, and positioning founder Dean Guida as a leading voice.

Scaling Sopra’s Presence in the U.S.
Enterprise Software
Sopra Banking Software logo Sopra Banking Software

Scaling Sopra’s Presence in the U.S.

CVM helped Sopra Banking Software, a French fintech leader established in Europe, build its U.S. presence from zero by repositioning its narrative, driving thought leadership and elevating its annual summit into a global event.