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Case Study

Breezometer Logo

Breaking Into the Heart of U.S. Climate Tech with BreezoMeter’s $30M Raise

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Logo for Tech Crunch Logo Logo for Inc Logo Logo for New York Magazine Logo White Logo for Cheddar News Logo Logo for Fortune logo Logo for Geektime Logo Logo for Finsmes Logo Logo for The Hill Logo Logo for CTech Logo
Logo for Tech Crunch Logo Logo for Inc Logo Logo for New York Magazine Logo White Logo for Cheddar News Logo Logo for Fortune logo Logo for Geektime Logo Logo for Finsmes Logo Logo for The Hill Logo Logo for CTech Logo

At a Glance

Client
Breezometer Now Part of Google Logo BreezoMeter
Company Type
SaaS
Headquarters
Israel flag
Israel
Campaign Period
2
Months

The Outcome

CVM used BreezoMeter’s $30M Series C to introduce the company and the climate tech category itself to the U.S., securing 15+ placements including its number one target outlet.
Industries

The Value We Created

  • 15+

    Pieces of U.S. Media Coverage

  • 5+

    Tier-1 Pieces of Coverage, Including a Broadcast Segment

  • #1

    Target Publication Reached

The Challenge

BreezoMeter CEO Ran Korber couldn’t find reliable air quality data while searching for the least polluted cities to live in. He launched climate tech platform Breezometer to make air quality information accessible. While the Israeli company had many customers across Europe, it remained largely unknown in the U.S., where coverage of climate technology was still limited. With a $30M Series C, BreezoMeter needed to establish its mission and brand in the U.S. market.

Where CVM Came In

We leveraged BreezoMeter’s funding news to launch the company into the U.S. market and carve out a place in emerging climate tech conversations. Once the funding captured U.S. media attention, we shifted from building early brand recognition and educating the market on the climate tech category to positioning BreezoMeter as the go-to expert source on air quality.

Here’s How We Did It

Breezometer, Fire tracker, funding case study

We made checking air quality as routine as checking the weather.

Air quality affects everything from lung health and allergies to hair growth and skincare. We drove home these accessible, real-world stories to educate the U.S. market on the need for accurate air quality forecasts – and positioned BreezoMeter as the company filling the current information gap.

We showcased BreezoMeter’s growing momentum in the U.S.

We secured Breezometer’s first U.S. press coverage through its funding announcement and built steady momentum. Company news, new product offerings and examples of its technology in action with companies like Volvo, L’Oreal and Prose became compelling storylines that caught the media’s attention and further validated BreezoMeter.

Through Channel V Media’s methodical planning process, the team was able to quickly capitalize on consumer interest in climate technology and products. Their strategy was so effective that it led to a 20% increase in website traffic within the first month of working together.
		Ronit Marguiles, Director of Corporate Communications, Breezometer
Breezometer Now Part of Google Logo
Ronit Margulies, Director of Corporate Communications
BreezoMeter
BreezoMeter, TechCrunch, Funding Case Study

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