At Channel V Media, we specialize in turning companies into unforgettable brands through strategic storytelling and custom multi-channel content plans. With a narrative-first approach, we create clarity in messaging and drive high-value behavior for B2B and consumer audiences.


Content Strategy

Brand Awareness Case Studies

Brand awareness is the foundation of market influence. See how CVM takes companies from unknown to recognized through PR strategies that earn consistent, high-impact media coverage.

Launching a $2 Billion U.S. Copper Giant into the Mainstream Market
Manufacturer
Pantheon Electric logo Pantheon Electric

Launching a $2 Billion U.S. Copper Giant into the Mainstream Market

CVM introduced Pantheon Electric, a newly merged, $2 billion copper infrastructure manufacturer, to U.S. audiences. The campaign reached more than 27 million people with placements in national, trade and local media, including an exclusive feature in Bloomberg.

Turning the Platform Behind Billionaire Fortunes Into a Global Brand
Enterprise Software
Eton Solutions logo Eton Solutions

Turning the Platform Behind Billionaire Fortunes Into a Global Brand

CVM took Eton Solutions from invisible to industry-recognized, securing 100+ placements in Forbes, Axios and Business Insider across 12+ countries and building the media presence behind its $58M Series C and first direct-to-consumer product launch.

Establishing a Canadian Fintech as North America’s Embedded Finance Authority
SaaS
Zūm Rails logo Zūm Rails

Establishing a Canadian Fintech as North America’s Embedded Finance Authority

CVM established Zūm Rails as a recognized authority in embedded finance, securing 130+ media placements in outlets like TechCrunch, Fortune and Axios and building the media presence behind its Series A raise, major partnerships and U.S. market expansion.

Breaking Heimdall Power Into the U.S. Energy Market
Hardware/Device
Heimdall Power logo Heimdall Power

Breaking Heimdall Power Into the U.S. Energy Market

CVM introduced Heimdall Power to the U.S. energy market and made them synonymous with energy innovation, garnering 71 media placements across outlets like The Economist, Forbes, and CBS News, a White House panel invitation, and inbound interest from U.S. utilities.

Building a Cybersecurity Authority from Scratch
Professional Services
Sherweb logo Sherweb

Building a Cybersecurity Authority from Scratch

CVM transformed Sherweb from a cloud distribution company with no cybersecurity media presence into a recognized voice in MSP cybersecurity, and establishing the original “Security Tech Stack” concept in the media.

Driving U.S. Visibility for Eton Solutions With a $58M Series C
Enterprise Software
Eton Solutions logo Eton Solutions

Driving U.S. Visibility for Eton Solutions With a $58M Series C

CVM repositioned Eton Solutions' $58M Series C as a U.S. expansion story, establishing the company as the top technology partner for wealth management.

$17.2M Series A Expands Cofactr’s Presence in Regulated Manufacturing
Enterprise Software
Cofactr logo Cofactr

$17.2M Series A Expands Cofactr’s Presence in Regulated Manufacturing

CVM positioned Cofactr's $17.2M Series A as proof of its compliance-driven approach to manufacturing, landing coverage in the Wall Street Journal, Fortune and Axios.

Expanding Payroll Integrations’ Impact Beyond Benefit Automation With $20M Raise
Enterprise Software
Payroll Integrations logo Payroll Integrations

Expanding Payroll Integrations’ Impact Beyond Benefit Automation With $20M Raise

CVM turned Payroll Integrations' $20M Series A into a launchpad for broader financial wellness authority, securing 25+ media placements, reaching 100% new publications and landing the company's number one target outlet in a single funding cycle.

Defining the Tariff Dialogue
Enterprise Software
Cofactr logo Cofactr

Defining the Tariff Dialogue

CVM inserted Cofactr into the center of the national tariff debate, turning a relatively new supply chain software company into the go-to expert voice for manufacturers navigating real-time trade disruptions.

From Niche Technology to Employer Necessity
Enterprise Software
Payroll Integrations logo Payroll Integrations

From Niche Technology to Employer Necessity

CVM took a payroll connectivity company solving a decades-old HR problem behind the scenes and positioned it as a leader in the employee financial wellness conversation.

Launching a Personal Finance Brand
Marketplace/Platform
MyWorth logo MyWorth

Launching a Personal Finance Brand

CVM launched Penn Mutual's first-ever personal finance brand dedicated to women, transforming myWorth CEO Ande Frazier into a nationally recognized personal finance expert.

Developer Tool to C-Suite Growth Weapon
SaaS
Bitrise logo Bitrise

Developer Tool to C-Suite Growth Weapon

CVM took Bitrise from a mobile DevOps platform recognized primarily by developers to a stronger cross-industry presence, elevating its visibility among business leaders and cementing its leadership in the mobile landscape.